Lessons in Customer Insights
Discover how Cult Marketing revitalized a retail beauty giant and a heritage footwear brand through customer insights.
How Branding Can Make or Break Your Business
Branding is the highest art form of marketing. Great brands engage, motivate and inspire. Ultimately a brand reflects the values and deepest beliefs of the customer.
Internal vs External Branding
Branding is an essential part of any business, and understanding the many different kinds of branding that are out there can help you create a successful marketing strategy.
The Power of Internal Branding
So, you’re growing. Are your employees all running in the same direction?
Wayne Dalton — Using Jesus(?) as Spokesperson
They say all PR is good PR. In this case, I’d say we got a really good bang for the buck.
American Standard — Flushing Away the Competition
Here’s a challenge for you — how do you differentiate a toilet?
Amazing Success Stories: Durango Boots
Want to know how customer insights can redefine your brand strategy and boost sales?
Amazing Success Stories: Quantum Health
Breakthrough insights drive exponential growth and category leadership.