Recent Press Brands' Emotional Connections With Customers a Double-Edged Sword, Says Cult Marketing's Doug McIntyre Insider • July 12, 2023 Cult Marketing Reveals Narratology- and Ethnography-Led Approach to Branding Bloomberg • July 6, 2023 Cult Marketing Reveals Narratology- and Ethnography-Led Approach to Branding Yahoo Finance • July 6, 2023